Joy Shen Portfolio

Product / UX

2026

B2B AI Agent

0 to 1

Izzy - AI Assistant

Shipped a pixel-perfect, 0-to-1 AI Assistant MVP in 2 weeks, reducing survey creation time from 2 hours to 30-45 minutes, with a 75% user return rate and 60% of requests resolved without human handoff in internal beta.

2025-2026

SaaS

Data Visualization

IntelliSurvey Billing & Usage Dashboard

Delivered the SaaS billing & usage dashboard from MVP to V3, automating the billing process from hours to near-instant, while proactively driving design direction with stakeholders to balance user experience and business goals.

2025-2026

SaaS Web Dashboard

User Testing

IntelliSurvey Survey Navigator Tiles

Spearheaded 10+ user testing sessions with power users and SaaS clients to validate mockups and surface pain points, synthesizing findings into actionable improvements for the Survey Navigator Dashboard revamp, driving a 50% increase in usage and 82% increase in user satisfaction.

2024

B2B Web Dashboard

0 to 1

SLB Software Technology Innovation Center

Owned 0-to-1 MVP of a cross-platform AR visualization dashboard for oil & gas operators, reducing inspection time by 50%.

2024

Responsive Web Design

Web 3

VIXII - DeFi Hedge Fun Strategy

Designed a marketing website for crypto private investors in the Web3 blockchain space, showcasing the DeFi Hedge Fund startup’s vision and investment strategy to build trust and drive engagement.

2024

Agile Development

AI Startup

AMA Career AI

Optimized user flows for a 0-to-1 mobile app and crafted pixel-perfect UIs for an AI-powered web tool, empowering non-English speaking users at workplaces, resulting in 12% referral rate and 8% paid user conversion.

What Others Said About Me

“Joy tackled an especially challenging project—one unlike anything our team had done before—with confidence and adaptability.

She clearly communicated her needs, responded well to feedback, and navigated changes in direction with ease.

No matter the challenge, she pushed through and consistently delivered beyond expectations. ”
‍

Adelle Knight
Head of STIC xLab, Directly Managed Joy

“I really enjoyed working with Joy on the AR robot trip visualization project.

In an innovative project with many uncertainties, she excelled at balancing the push for cutting-edge technology with a strong grounding in real-world user needs and constraints, demonstrating both creative and logical thinking.

Her approach to designing in uncharted territory showcased her critical thinking and unique perspectives on design. ”

Xiaowen Yuan
XR Developer Intern at SLB STIC, Summer 2024

“As an engineer working directly on the AR aspects of the project, I deeply appreciated her clear and empathetic communication style, as well as her adaptability to changes.

She was always open to feedback from engineers and actively fostered mutual understanding, ensuring seamless cross-functional collaboration.”

Xiaowen Yuan
XR Developer Intern at SLB STIC, Summer 2024

“Throughout our collaboration, Joy was always the one bringing in creative ideas and sparking group discussions with her strong critical thinking.

‍When challenges came up, Joy would actively seek help, step up to take responsibility, and stay resilient in finding a way forward.“

Yishu Ji
PhD at Georgia Tech, Exchange student at Cornell

Enabler / Owner / Multi-Faceted Thinker

Enabler / Owner /

Multi-Faceted Thinker

I design for technical B2B products, turning ambiguous problems into systems that cut the friction out of complex workflows.

Product / UX